Lloyd Yamai Eretz-Yisraeli - Rare Booklet of the Hebrew Shipping Company, Lloyd

Lloyd Yamai Eretz-Yisraeli - Rare Booklet of the Hebrew Shipping Company, Lloyd

Special Booklet accompanied by photographs, published four years after the establishment of the company. It covers the operations of the Hebrew shipping company, Lloyd, which was established with four principles: Hebrew capital, Hebrew flag, Hebrew labor, Hebrew product. Tel Aviv.

From the words of the publisher in the preface: "The sea, which has been, until now, a boundary of foreigners, has slowly become our boundary, the boundary of the pioneering Hebrew enterprise. This abyss, to which we have become accustomed over the long generations only to discard our Jewish despair ... There is no one who will now doubt the importance of seamanship with regard to our national economy, and the slogan "conquest of the sea" was the order of the day in the fighter's and builder's camp. Among the positions that the yishuv conquered in the profession of seamanship, the Lloyd Seas of the Land of Israel Ltd. holds an important position ... The company was founded in 1934 and started its service on the Constanza-Land of Israel route with the two ships Mount Zion and Mount Carmel. In those days, that route was not yet known as a primary route of transport between our Land and European shores." The four foundations of the company are listed later: Hebrew capital, Hebrew flag, Hebrew labor, Hebrew product; its achievements, details of the Hebrew seamen's training, and more.

Rare advertisement, does not appear in the National Library.